Competitor analysis
Competitor analysis software built for the AI recommendation era
Most competitor analysis tells you what a rival publishes, where they rank and how much traffic they get. This is competitor intelligence for the question your buyers now ask first: when someone asks an assistant who to use, whose name comes back? Competitor Capture names them, Competitor Radar profiles them, and Decision Trace prints why. Tracked competitors are re-read on the ongoing plans, where Recommendation Delta measures which answers you gained and lost between two comparable readings.
A buyer researching a supplier increasingly asks an AI assistant before they open a search results page, and the answer they get is short. Two or three businesses, named. Everyone else in the market is absent from that moment, whatever their website ranks for.
Traditional competitor analysis is good at the inputs. It tells you which keywords a rival targets, what they publish, how their traffic moves. What it does not tell you is the outcome that now decides a shortlist: which of you the assistant actually put forward, and what it appeared to base that on.
GetRanked AI is competitor analysis for that outcome. It measures how leading AI assistants respond when prospective customers are looking for a business like yours, names the businesses recommended instead of you, and shows the evidence behind the difference.
The competitive question has moved
Ranking against a rival and being recommended instead of them are no longer the same contest.
An assistant does not return a list of ten options for the buyer to weigh. It writes an answer and names a few businesses, and the ones it does not name are not further down the page. They are simply not in the conversation.
That changes what competitor analysis has to measure. Position against a keyword tells you about a page. Position inside an answer tells you about a decision that has already been made on the buyer's behalf.
See who is recommended instead of you
You do not supply a competitor list to find this out. The report reads the answers and names the businesses that appear where yours could have, which is often not the set a business expects. The rival taking the answer is frequently not the rival watched in a rank tracker.
Each of those businesses gets a dossier: what they appear to do better in the eyes of the assistants, and how you compete with them on the strength of what the answers actually said.
Understand the recommendation gap
The gap is not a single number. It is the set of buyer questions where your business should reasonably have been named and was not, and the pattern in them is usually the useful part: a service line, a location, a kind of customer, an entire category of question where somebody else is the default answer.
Seeing the pattern is what turns a competitor comparison into a decision about where to spend the next month.
Compare evidence, not just visibility
Two businesses can be equally visible and get very different answers.
Assistants build an answer out of what they can find and what they appear to trust. So the comparison that matters is not who publishes more, it is what the assistants could establish about each of you: what you do, where, for whom, and which independent sources corroborate it.
That is where the difference between you and the business being recommended usually sits, and it is the part you can act on without guessing.
From comparison to a decision
A competitor analysis that ends in a chart leaves the hardest work undone. The report ends with the fixes ranked, the first three called out, and each one tied to the evidence that argues for it, so the next move is a decision rather than an interpretation exercise.
What you get
The parts of the report that do this work
The map of which businesses get put forward for each buyer question, and where you are named, missing, or one of several.
This is the competitive picture itself: which businesses are put forward for each buyer question, and where you sit in that set.
In the Professional AI Report.A dossier on each rival the assistants put forward: what they appear to do better, and how you compete with them.
The rivals the answers named, each with what they appear to do better and how you compete with them.
Dossiers in the Professional AI Report; researched readings of tracked competitors on the ongoing plans.The reasons each assistant gave, in its own words, for recommending whoever it recommended, and the sources it leaned on.
The reasons the assistants gave, which is what turns a comparison into an explanation.
In the Professional AI Report.Which sources the assistants cited, how often, whom those sources favour, and whether your business appears in them at all.
Which sources shaped those answers, and whether your business appears in them at all.
In the Professional AI Report.The fixes ranked, with the first three called out, each tied to the evidence that argues for it.
The competitive picture, reduced to what to change first.
In the Professional AI Report, and refreshed each month on the Professional plan.Where this sits
One reading now, and the questions that come after it
A single report answers where you stand today. The ongoing plans are built around what happens after that, and each one is designed to answer a different question.
One deep reading: who the assistants recommend instead of you, why, which sources they trusted, and what to change first.
Designed to show movement: whether the gap to the businesses AI names is widening or closing.
Designed to refresh the reasoning and the sources behind the movement, not only the direction of it.
Designed as the deepest self-serve layer: the widest set of tracked competitors, refreshed competitive response and a re-ranked set of priorities.
Everything in Professional, scoped to the organisation, by contract.
The monthly plans are listed on the pricing page but are not open for self-serve purchase yet, and the recurring re-check is not switched on. What you can buy today is the free scan and the one-off report. Tracked competitors are capped per plan at 3 on Monitoring, 10 on Growth and 25 on Professional. Full detail is on the pricing page.
Narrow by design
A narrow instrument, pointed at one decision
GetRanked AI is not an ad-spy suite, a social listening platform or a general market-monitoring product. It is built around a narrower and more commercially important question: who an assistant puts forward when your buyer is deciding. That focus is the product, and these are its boundaries, stated so nobody buys it expecting something else.
- No continuous surveillance of a competitor's pricing page, product launches or changelog.
- No real-time alerts when a rival changes their website.
- No advertising intelligence, no social listening and no app-store tracking.
- No unlimited competitor list: each plan tracks a set number of competitors.
- No guarantee about what any assistant will say, because nobody can offer one.
GetRanked AI is building towards a broader layer of customer-specific competitor intelligence around the recommendation landscape, connecting movement in the answers to the competitive change that appears to explain it.
Professional is designed to become the deepest self-serve layer of that intelligence as those capabilities expand.
Questions
Straight answers
What is competitor analysis software?
Competitor analysis software helps a business understand how it compares with its rivals on the things that win customers. Traditional tools compare search rankings, traffic, content and advertising. GetRanked AI compares a newer outcome: which businesses AI assistants recommend when a buyer asks who to use, and what appears to be behind that choice.
How is this different from an SEO competitor tool?
An SEO tool measures pages against keywords. GetRanked AI measures businesses against answers. There is no keyword research, rank tracking or backlink index here; instead you get the businesses the assistants named, the reasons they gave and the sources they used. Most teams that use both keep the SEO tool for search work and use this for the recommendation moment.
Do I have to know who my competitors are first?
No. The report names the businesses the assistants put forward, which is the point: the rival capturing an answer is often not the one you would have listed. On the ongoing plans you can also track a set number of named competitors alongside that.
Which AI assistants does it look at?
The assistants named on the pricing page, which today are ChatGPT, Gemini, Claude, Perplexity and Google AI. Every report shows the question asked, the answer that came back and the sources cited beside it, so the evidence is auditable rather than a score to take on trust.
Can it tell me what to change?
Yes. The report ends with the fixes ranked and the first three called out, each tied to the evidence that argues for it. It is a prioritised list rather than a general list of best practice.
Does it monitor my competitors' websites and prices?
No. This is competitor analysis of the recommendation, not surveillance of a rival's website. It reads what the assistants say and the sources behind those answers; it does not watch a competitor's pricing page, product launches or changelog.
Can you guarantee AI will recommend my business?
No. Nobody can guarantee what a model will say, and providers change their systems without notice. What you can influence is the material an answer is built from, and what this measures is whether that material is currently doing its job.
What can I buy today?
The monthly plans are listed on the pricing page but are not open for self-serve purchase yet, and the recurring re-check is not switched on. What you can buy today is the free scan and the one-off report. The free scan is a smaller reading and is labelled as one, and the report covers a single website.
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