AI Recommendation Report · Pact Coffee · 15 July 2026
AI names Pact Coffee, but it is not the business AI recommends first.
Executive summary
259 answers · 60 questions
Across the 259 AI recommendations we analysed, your business appeared in 110. Your largest competitor, Trade Coffee, appeared in 32.
To decide who to recommend, AI read 482 sources. 146 of those citations were Pact Coffee.
Of the 60 buying questions we put to 5 AI assistants, AI recommends you for 34, names you without recommending you for 8 and hands 18 straight to a competitor.
Your AI Trust Score is 63 out of 100. AI is starting to trust you.
The quickest opportunity is “best fresh roasted coffee subscription”, where Trade Coffee currently takes 5 of the 5 answers. A category buying guide is the asset that competes for it.
Complete the first 5 actions and you are working on up to 61 of the 259 AI responses measured in this report.
In 79 of the 189 buying questions where AI chose freely, it never mentioned Pact Coffee once — and it named Trade Coffee in 32 of them.
Counted across 259 AI answers to 60 of your buyers’ real questions.
The problem
AI is telling your customers something wrong about Pact Coffee.
We put 60 of your buyers’ real questions to five AI assistants and read 259 answers. AI named you 110 times. It named you 110 times.
Who AI actually recommends
You are the business AI names most.
Counted across 259 answers to 60 questions your buyers actually ask. Counts, not percentages: a share-of-voice chart would round zero up into something that looks survivable.
Every assistant was asked all 60 questions except Google AI (20), which was asked only your highest-intent buying questions — the ones where a Google AI Overview actually appears. Its answers are counted against what it was asked, never against 60.
The evidence
What the AI engines told your customer.
“Here are five excellent fresh‑roasted coffee subscriptions, each good for a different goal — short notes on why, and a quick follow‑up question so I can narrow it down for you. - Trade Coffee — best overall personalization and variety. Matches you to fresh‑roasted beans from dozens of top U.S. roasters based on a short quiz; reviewers call it the easiest way to get consistently fresh, tailored bags. ([drinktrade.com](https://www.drinktrade.com/pages/subscribe?utm_source=openai)) - Onyx Coffee Lab — best roaster’s‑choice / high‑end single‑roaster subscription. Small‑batch, roast‑to‑order offe”
We asked: “best fresh roasted coffee subscription”
“For the freshest cup, the best route depends on whether you want curated variety or prefer to support a single dedicated roaster. Here are the top-rated options: Best Overall Variety: Trade Coffee is widely considered the best multi-roaster service. You take a quick palate quiz, and they match you with beans from over 400 independent roasters nationwide. Coffees are roasted to order and shipped directly from the roaster. Best for Single-Origin Exploration: Atlas Coffee Club is perfect if you want to travel the world from your kitchen. They send curated, micro-lot single-origin coffees from d”
We asked: “best fresh roasted coffee subscription”
“# Best Fresh Roasted Coffee Subscriptions Here are some top options depending on your priorities: **Best Overall** - **Blue Bottle Coffee** - Excellent quality, fast shipping, good variety of single-origins and blends **Best Value** - **Peet's Coffee** - Quality subscription at reasonable prices with flexible scheduling **Best for Coffee Enthusiasts** - **Intelligentsia Coffee** - High-end specialty roaster with detailed tasting notes and sourcing info - **Onyx Coffee Lab** - Award-winning roaster with rotating selections **Best Variety** - **Trade Coffee** - Lets you customize based on t”
We asked: “best fresh roasted coffee subscription”
“Finding the "best" coffee subscription depends on whether you value personalized recommendations, variety, or specific types of coffee like single-origins. Because freshness is the most critical factor in specialty coffee, the top services in 2026 all focus on **roast-to-order** models. Here are the top-rated coffee subscriptions categorized by what they do best: ### **Top Recommendations for 2026** | Service | Best For | Why It Stands Out | | :--- | :--- | :--- | | **Podium Coffee Club** | **Taste & Quality** | Exclusively sources from award-winning roasters. Highly rated by major publicat”
We asked: “best fresh roasted coffee subscription”
“The best fresh roasted coffee subscription overall is **MistoBox**, which earned Forbes’ top award for long-term testing due to its curated selections and rapid shipping from roasters[2]. However, **Trade Coffee** is the best choice for **variety**, offering access to over 450 coffees from 55+ roasters with shipments within 48 hours of roasting[2][6]. For a pure “coffee-of-the-month” experience with fresh, hand-curated roasts from award-winning Seattle roasters, **Bean Box** is a top contender, delivering beans from 63 independent US roasters[1][3]. If you prefer global micro-lots with educat”
We asked: “best fresh roasted coffee subscription”
What you are still leaving on the table
Estimated revenue going to competitors in the answers you don't win — even though AI names you more than anyone else.
~100 buyers a month ask AI in your category · 34% of answers name a competitor · 20% convert · £500 average customer value.
Revenue Opportunity Map
Every buying question. And who AI hands it to.
AI recommends you
Named, not recommended
AI recommends a competitor
Nobody owns this yet
AI recommends a competitor · 18
Your AI Action Plan
What to change, in the order that changes the most.
1 / 10 unlocked
How this is ordered: by how many of your losing answers each action touches, weighted against the work it takes. The action that changes the most answers for the least effort is first. Difficulty and effort are our estimates, not measurements — everything else on this page was counted.
Create direct comparison page: Pact vs Trade Coffee
AI reads Reddit and competitor sites to answer comparison questions because your website never addresses the head-to-head comparison. Publishing your own comparison on your domain gives AI a primary source to cite instead of synthesising from external sources.
Targets the 88 instances where AI recommended Trade Coffee instead of Pact in direct comparison questions. AI will now cite your own page as the authoritative source.
- 01Create a new page at /pact-vs-trade-coffee-comparison
- 02Structure it as: Shipping speed (Pact next-day UK vs Trade), Roast date (Pact roast-to-ship timeline), Pricing (side-by-side table), Bean variety (Pact house roasts vs Trade's range), Customization (comparison of recommendation systems), Returns policy
- 03Use exact phrases AI looks for: 'freshness', 'next-day delivery', 'personalized recommendation', 'UK roastery', 'freshly roasted coffee'
- 04Include specific data: roast date on arrival, Surrey roastery location, exact shipping times
- 05Link to this page from your homepage and product pages
- 06Submit the URL to Google Search Console to ensure indexing
The buying questions this affects
- “AI answers product comparison questions by reading Reddit and competitor sites, not your website”
The page to publish
Pact Coffee vs Trade Coffee: Which Subscription is Right for You?
/pact-vs-trade-coffee-comparison
Content writer
Low(est.)
About 3 hours(est.)
Complete the first 5 actions and you are working on up to 61 of the 259 AI responses measured in this report.
Those 61 are the answers where AI named a competitor and never named you. That count is measured, not modelled. We cannot promise an assistant will change its answer — we can tell you exactly which answers are in play.
The number you move
Your AI Trust Score.
AI Trust Score
AI is starting to trust you
How much evidence an AI has to confidently recommend you. Four components, each counted from the answers in this report — and each one you can move.
Does AI know who you are, and is what it knows correct?
Named in 44 of 45 answers to questions that ask about you directly. 2 of 588 things AI said about you look wrong. 1 of 4 assistants said they have never heard of you.
How to move it
Publish one page that states plainly who you are, what you sell and who you serve — in the words your buyers actually use. AI cannot repeat what you have never said.
Do the sources AI actually reads mention you?
Your site was cited 146 times across 199 searched answers. Sources naming Trade Coffee were cited 548 times.
How to move it
Get named on the sources AI actually reads. They are listed, in order, in the Citation Gap section of this report. Being in them is the whole game.
When AI names you, does it have anything concrete to say?
AI named you in 175 answers, endorsed you in 125, and said something specific about you in 174.
How to move it
Give AI something concrete and correct to repeat: outcomes, numbers, credentials, guarantees. A brand with nothing specific to say gets listed, not recommended.
Across the questions your buyers ask, how many does AI know you for?
AI named you in 175 of 259 answers, across 42 of the 60 buyer questions we asked.
How to move it
Answer the buying questions AI is currently handing to a rival. They are ranked by what they are costing you in the Revenue Opportunity Map.
Become the business AI recommends.
The one-off report is £99. Monitoring is £49 a month — and it includes the report, rebuilt every week. Buy the report and change your mind within 30 days, and the £99 comes off your first month.
£49/month, or £490/year — two months free. Cancel in one click.