AI Recommendation Report · Higgidy · 18 July 2026
AI names Higgidy, but it is not the business AI recommends first.
Executive summary
6 answers · 6 questions
Across the 6 AI recommendations we analysed, your business appeared in 2. Your largest competitor, Pieminister, appeared in 1.
Of the 6 buying questions we put to an AI assistant, AI recommends you for 3, names you without recommending you for 1 and hands 1 straight to a competitor. One question is owned by nobody yet, the cheapest ground on the map.
Your AI Trust Score is 85 out of 100. AI has what it needs to recommend you.
The quickest opportunity is “high protein lunch ideas that come frozen and ready to heat”, where MegaFit Meals currently takes 1 of the 1 answers. A use-case buying guide is the asset that competes for it.
There are 1 of 6 AI responses in play.
In 2 of the 4 buying questions where AI chose freely, it never mentioned Higgidy once, and it named Pieminister in 1 of them.
Counted across 6 AI answers to 6 of your buyers’ real questions.
The problem
Higgidy shows up in AI answers, but it is not the business AI recommends first.
We put 6 of your buyers’ real questions to an AI assistant and read 6 answers. AI named you 2 times. It named you 2 times.
Who AI actually recommends
You are the business AI names most.
Counted across 6 answers to 6 questions your buyers actually ask. Counts, not percentages: a share-of-voice chart would round zero up into something that looks survivable.
The evidence
What Gemini told your customer.
“The frozen food aisle has evolved significantly in the last few years. If you are looking for high-protein, "heat-and-eat" lunches, you should prioritize brands that focus on macro-balanced, whole-food ingredients rather than traditional "diet" meals (which are often low in protein and high in sodium). Here are the best high-protein frozen lunch options categorized by style: ### 1. The "Protein-First" Brands These brands are specifically engineered for fitness-minded people and generally offer the highest protein-to-calorie ratio. * **MegaFit Meals:** These are essentially meal-prep servic”
We asked: “high protein lunch ideas that come frozen and ready to heat”
Measured AI behaviour
AI named a competitor in 17% of the answers we ran.
This is counted directly from the AI answers. It is measured, not estimated.
Estimated AI Opportunity, per year
Based on industry averages, using intentionally conservative assumptions:
- Estimated AI search demand
- Industry conversion rate
- Average customer value
AI Visibility Protection recalculates this from your own numbers, so the figure becomes unique to your business instead of an industry average:
- Average order value
- Monthly revenue
- Lifetime customer value
- Conversion rate
- Gross margin
- Lead value
- Close rate
Your real number could be very different from this estimate.
AI Visibility Protection
AI never stands still. This report is only today.
Competitors publish new content, models retrain, and recommendations shift, so the answers you just read are already starting to age. AI Visibility Protection re-runs this entire analysis for you every week and tells you the moment anything changes:
- Pieminister starts winning a new AI answer
- An assistant stops recommending you
- A new assistant begins recommending your business
- Your AI Trust Score moves, up or down
- A competitor overtakes you in your market
- New buying questions appear that you could own
- A fresh AI opportunity opens up
You’ll know before your competitors do.
4 more assistants. 4 more answers.
Your customers don’t only ask Gemini.
A free report asks Gemini. A paid report asks all five, every week, and tells you who each one names.
Asked: “high protein lunch ideas that come frozen and ready to heat”
Asked: “high protein lunch ideas that come frozen and ready to heat”
Asked: “high protein lunch ideas that come frozen and ready to heat”
Asked: “high protein lunch ideas that come frozen and ready to heat”
AI Opportunity Map
Every buying question. And who AI hands it to.
AI recommends you
Named, not recommended
AI recommends a competitor
Nobody owns this yet
AI recommends a competitor · 1
Nobody owns this yet · 1
Named, not recommended · 1
AI recommends you · 3
Your AI Action Plan
The actions that move your score, in order.
1 / 5 unlocked
Action 01 · Highest impact
Add specific product benefit statements to your homepage and product pages
Create short, clear sentences that directly answer the exact questions Gemini users are asking. Add phrases like, 'Our frozen pies are ready to heat and serve in 20 minutes, making them perfect for quick vegetarian dinners' and 'High protein savoury pies that come frozen and ready to heat for busy lunches.' Place these statements in your main product descriptions where AI can find and quote them.
Why this first: Pieminister is named as the go-to choice for frozen pies and ready-to-heat meals, while Higgidy is not being suggested as an alternative even though you offer the same products.
The number you move
Your AI Trust Score.
AI Trust Score
AI has what it needs to recommend you
How much evidence an AI has to confidently recommend you. Four components, each counted from the answers in this report, and each one you can move.
Does AI know who you are, and is what it knows correct?
Named in 2 of 2 answers to questions that ask about you directly. 0 of 14 things AI said about you look wrong.
How to move it
Publish one page that states plainly who you are, what you sell and who you serve, in the words your buyers actually use. AI cannot repeat what you have never said.
Do the sources AI actually reads mention you?
Authority could not be measured: no assistant searched the web for these answers, so there are no sources to count. The full report grounds every engine that supports it.
How to move it
Get named on the sources AI actually reads. They are listed, in order, in the Citation Gap section of this report. Being in them is the whole game.
When AI names you, does it have anything concrete to say?
AI named you in 4 answers, endorsed you in 3, and said something specific about you in 4.
How to move it
Give AI something concrete and correct to repeat: outcomes, numbers, credentials, guarantees. A brand with nothing specific to say gets listed, not recommended.
Across the questions your buyers ask, how many does AI know you for?
AI named you in 4 of 6 answers, across 4 of the 6 buyer questions we asked.
How to move it
Answer the buying questions AI is currently handing to a rival. They are ranked by what they are costing you in the Revenue Opportunity Map.
Authority could not be measured: no assistant searched the web for these answers, so there are no sources to count. The full report grounds every engine that supports it. A component we cannot measure is left out of the score rather than counted as zero, we do not guess.
The choice
If you do nothing
- AI keeps changing its answers
- Competitors keep publishing and improving
- Recommendations move, quietly
- And you will not know it happened
If you stay protected
- You know every time AI changes its mind
- Every competitor movement, as it happens
- Every new buying question worth owning
- Every recommendation gained, and every one lost
Become the business AI recommends.
Protection is £49/month. Your estimated AI opportunity is ~£18,000/year, so recovering even a small share of it would cover Protection several times over. An evidence-based comparison, never a guarantee.
The one-off report is £99. AI Visibility Protection is £49 a month and includes it, rebuilt every week. Buy the report and change your mind within 30 days, and the £99 comes off your first month.
£49/month. Save two months with annual billing at £490/year. Cancel in one click.